STYLE GUIDE
SBCERA is a retirement association for employees of San Bernadino County. They launched a brand refresh with a completely new brand identity to target a younger audience for pension funds. In addiction to production work in the rebranding process, I collaborated with the creative director to produce the following style guide, assisting with copywriting, proofreading, and formatting. 

POSTCARDS
I developed the following concepts for direct mail postcards, signifying different milestones in members' path to retirement.

POSTCARDS
I developed the following concepts for direct mail postcards, signifying different milestones in members' path to retirement.

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Postcards-v2_Page_2

HANDOUTS
Additionally, I created handout templates for various external communications.

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